SCD Consulting Services

Understanding website design for Charlotte

Website design should never be static. The function and design of your website must be as dynamic and flexible. Today’s web users expect a flawless, experience from every website. Failure to meet user expectations can mean significant trouble for your business. If a prospective customer visits your website, but has a hard time finding the item they were looking for, they will bail out in frustration. Website design is vital, so today we want to discuss a couple of trends that could improve your user experience.

Ample use of white space

Trends are going away from heavy color-laden websites. Web design experts have eliminated a lot of visual clutter, presenting pages that are brighter and cleaner looking. The change is not just for appearance, it is proven that designs with ample white space are easier to read and navigate. Too many graphic features and too much information in one small space makes your website less functional. The white acts like a canvas, making it easier to direct the focus to the most important elements on the page. However, think of white space as sort of a misnomer, the space doesn’t even have to be white. It simply needs to be areas devoid of copy, graphics, or photos.

Bright colors and gradients

Color is still one of the most compelling visual communication tools. Research shows that the right color can increase readership by 40%. Are you aware that color is one of the first things that customers perceive from a brand? Color is often the first thing that pulls us in. Choosing the appropriate colors for a website can make the difference between engaged viewers and high bounce rates.

Website design by a Charlotte SEO expert

Looking for local SEO and website design services in the Charlotte area? Do you want impressive results? An investment in your online presence more than pays for itself. SCD Consulting Services can get the job done. Shirley Cress Dudley and her consulting team are experts in their field. Their goal is to help you achieve a consistently high-ranking position on a wide variety of search engines and business directories. You can expect extraordinary results because the focus is singularly on your business, and not competitors in your market area. In other words, if they provide you with online marketing services, they will not work with a business that competes in your market, if you are the client. Call SCD Consulting Services today, as this team of professionals look forward to talking with you, learning about your business, and helping you focus on what you do best. It will be your giant step towards effective website design, moving your business to the top of the search engines, and sending you more traffic and customers.