SEO 3 elements to increase traffic
SEO is now more complex than simply adding the correct words to your copy. This requires a lot of knowledge and expertise. Let’s talk about the 3 crucial elements SEO uses to draw traffic to a website:
1. Keywords
One of the foremost basic aspects of SEO is including keywords in your title and header tags, meta descriptions, and body. These keywords are what tell search engines what your site and pages are all about, and show them that your page has relevancy when users seek e keywords
- Long-tail keywords
These are about the words and phrases used, to sum up, a site. As an example, if a business is a furniture dealership, one might think that words like “furniture” are worth trying to rank for. While incorporating long-tail keywords, like “Used furniture dealership.” or “European furniture dealership.” you’ve got a much better chance of ranking well, and also attracting more qualified traffic to your site
- Location keywords
SEO also uses location-based keywords other than keywords that tell what your site is specifically about. Google and other search engines can’t magically detect where your business is located unless you tell them, so it’s important to incorporate city and region names if you would like your site to be shown to searchers in a particular area.
2. Content
For SEO, your site must have quality content to rank well.
- Length
When creating pages it’s important they have substantial content. But how long or short should your content be? For this, you ought to aim for quality over quantity. That doesn’t mean that you just must write encyclopedia-length pages, but that you simply must always provide comprehensive information to your site visitors.
- Freshness
SEO prefers sites that are “fresh,” or regularly updated. This implies that you simply can’t just create a bunch of pages then allow them to sit for months at a time, hoping that your site traffic will improve. You need to frequently update your web pages.
3. Off-page signals
With SEO, your website is ranked based on the number of unique domain names linking back to your site, indicating what number of site owners are referencing your content on their own such as:
- Outreach
- Guest blogging
Best SEO experts in Charlotte, NC
For a profitable and successful online business, contact SCD Consulting Services today, your Charlotte concierge online marketing team for top SEO results. We have a full, in-house team of SEO specialists who can help take your business to the next level with SEO. Our dedicated team of Search Engine Optimization professionals is over happy to assist you.