SCD Consulting Services

Website design in Charlotte, NC

Website design in Charlotte, NC

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Website design that is effective is ultimately determined by the local residents and not the website owner(s). The most important among many factors that determine the advantage of a website is about how good it looks, and how easy it is to use. Websites that are not well designed; tend to perform poorly, have lower rankings, and have low conversions. We wanted to recommend the top web design principles that will keep your website aesthetically pleasing, engaging, and easy to use. Consider the following:

  1. It must be mobile friendly

If your website is not mobile friendly, it will count against you in search engine rankings. You must either rebuild it in a responsive layout or you can build a dedicated site that is optimized specifically for mobile devices. This principle of effective web design can help your website be more engaging, useful, and functional for visitors.

  1. Optimized images

Choosing the right images for your website can solidify your brand while engaging with your target audience. You must use high quality professional photos or consider purchasing stock photos. Make sure that all images are resized and/or compressed in order to enable your pages to load faster. Consider appropriate use of infographics, videos, and graphic art. These elements can be much more effective when used in conjunction with engaging posts or content.

  1. Load time should be considered

Consumers have no time for a website that takes a long time to load. Make your pages load more effectively by optimizing image sizes, combining code into a CSS or JavaScript files that are compressed to speed up their load time.

  1. Be informative

Effective web design always accommodates the needs of the user. Know your target audience. Determine if your web visitors are looking for information, entertainment, to complain, or some other interaction with your business. Every page needs a clear purpose, and to fulfill a specific need for website users.

Online marketing consultants in Charlotte, NC

Numerous businesses in Charlotte area who have needed online marketing services, have experienced impressive results. Of course, this investment in their online presence more than pays for itself. You can expect extraordinary results because the focus is singularly on your business, and not competitors in your market area. In other words, if they provide you with online marketing services, they will not work with a business that competes in your market, if you are the client.

SCD Consulting Services can get the job done. Shirley Cress Dudley and her consulting team are experts in their field. Their goal is to help you achieve a consistently high-ranking position on a wide variety of search engines and business directories. Call SCD Consulting Services today, as this team of professionals look forward to talking with you, learning about your business, and helping you focus on what you do best. It will be your giant step towards effective online marketing, moving your business to the top of the search engines, sending you more traffic and customers.