Online marketing for local business
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Online marketing is doing all the things necessary to drive traffic to your website. A critical component of online marketing is creating great and fresh new content. Yet, for some reason, business owners seem to think that they do not need to worry about maintaining a blog or writing any type of articles.
Killing two birds…
Google algorithms will penalize a page in the rankings if they fail to produce fresh new content. When you consider how many pages there are on your website, and if you offer products and services that rarely change, it is not often that you will be updating those pages. Hence, you are penalized for offering a consistent line of products and/or services. Blogging helps solve both of those problems. However, every time you write a blog post, you create another opportunity for you to show up in search engines and drive traffic to your website in an organic search.
Blogging and social media
Believe it or not, blogging also helps you get increased exposure on social media. When you write an engaging and informative blog post, chances are that you are creating content that people can/will share on social networks. This helps to expose your business to a new audience that may not even know you exist. Engaging content also helps keep your social media presence viable. Instead having to come up with brand new original content for social media account, your blog can serve as a repository of content. You are establishing your social reach with blog content and driving new website visitors to your blog from your social media platforms.
Online marketing company in Charlotte, NC
Numerous businesses in Charlotte area who have needed online marketing services, have experienced impressive results. Of course, this investment in their online presence more than pays for itself. You can expect extraordinary results because the focus is singularly on your business, and not competitors in your market area. In other words, if they provide you with online marketing services, they will not work with a business that competes in your market, if you are the client.
SCD Consulting Services can get the job done. Shirley Cress Dudley and her consulting team are experts in their field. Their goal is to help you achieve a consistently high-ranking position on a wide variety of search engines and business directories. Call SCD Consulting Services today, as this team of professionals look forward to talking with you, learning about your business, and helping you focus on what you do best. It will be your giant step towards effective online marketing, moving your business to the top of the search engines, sending you more traffic and customers.