SEO articles simply refers to articles that have been optimised for search engines. It is important to incorporate some SEO techniques when writing articles for your website, as this will make them rank high in searches, and consequently help improve your business’ online presence.
To give their users the best results, search engines like Google and Yahoo! use algorithmic tools called “spiders ” that scan the content of websites and blogs for keywords. These keywords help search engines rank the site and determine where it appears in search results. The more relevant a blog is to a search query, the higher it appears in the list of results. Many website owners and bloggers use a method called Search Engine Optimization, when writing their posts, so search engine spiders, and therefore readers, will find their sites more easily.
In this article, we will provide to you some tips on how to write SEO articles for your website or blog.
Determine keywords
If you run a blog about travel to Italy, you will probably have a regular list of keywords that you use in each post. But for a specific post about day trips from Rome, you’ll want to use the second set of keywords that are unique to that topic. Websites like Google Insights can help you figure out which keywords are the most popular for your blog post topic.
Write a flashy SEO title
The title should match as closely as possible the exact search terms people use when searching for information. It must be concise, clear and useful. Let’s consider the previous example.
Good title: Day trips to Rome
Bad title: Some places you can go that are close to Rome
Place keywords in the first paragraph
This helps spiders determine how relevant their site is. This article is actually a good example of this step; While it does mention day trips to Rome, the title and the first paragraph tell the algorithm to rank it according to SEO tips and not under Italian travel.
Finish with a strong SEO paragraph
Again, this tells the search engine algorithm that the post is still relevant and has not strayed from its course to another topic. You want to reiterate the point of the post and use many of your relevant keywords in your last paragraph.
Include other SEO tactics before publishing
Here are some other things you can do to optimize your blog post:
- Tag your post with relevant keywords. Up to about 5 labels are the best; use exact keyword phraseology for best results.
- Use the “alt tag” on photos that include your keywords. This is the little message that appears when you mouse over a photo. Some people like to include funny messages, but it is a great opportunity to get more keywords. You can do this at the point where you upload the photos.
Top SEO Agency in Charlotte
Writing SEO articles will do a lot of good to your business’s online presence. Imagine the influx of clients or customers a page ranking high on the first page of Google will bring to your website. For this reason, you need ensure every article you write for your website is search engine optimized. To save yourself the stress of coming to grasp with the technical aspects of this, you may employ the services of a good SEO agency.
Contact SCD consulting services if you need help adopting the right SEO strategy for your business. Our experts have the experience, resources, and knowledge to develop the most effective SEO strategy for your business. Contact SCD Consulting Services today, your Charlotte concierge online marketing team for top SEO results.